Meet The Owners


Harrisonburg Ford


Nelson, Rose, and Braelynn Swartz

Nelson and Rose Swartz are dedicated to serving the community, and Nelson has been in the car business for over 40 years. Harrisonburg Ford made its way into his hands in 2008 and has since amassed an incredible and friendly staff who are willing to do anything and everything in their power to make sure that every customer walks (or drives) away happy.

When they're not working, Nelson and Rose spend time traveling with their daughter, Braelynn Swartz. The Swartz family also dedicates time giving back to the community through causes such as The Salvation Army's Toy Convoy, The Annual Outback Steakhouse Memorial Golf Tournament and Challenge, HDR's Friendly City Fortune, and more. 

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